Lead with why

Getting others on board with change is one of the hardest challenges many leaders face. Connecting with your colleagues’ motivation is an essential task early in your project, enabling you to achieve more, faster.

This theme looks at:

• the mistakes we often make in jumping into what we want people to do
• what we can learn from successful leaders of social movements
• how to create a compelling story of why that inspires commitment

You get:

• fresh understanding of the common challenges of getting people on board
• confidence to create and use your own stories to engage others